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Do you really know who you are when it comes to investing? Many people don’t, and sometimes they never learn. That can lead to mismatched portfolios, unnecessary risk, and weak performance.
At some point, every investor comes face-to-face with a basic decision: Am I a value or a growth investor? The answer should reflect your personality and guide your buy/sell decisions.
Value investors buy stocks that are trading at a discount to their true underlying worth, or intrinsic value, because they believe the market has overreacted to good or bad news and mispriced the stock. By conducting fundamental analysis of financial statements, they identify undervalued companies with solid fundamentals and hold them, anticipating that the market will eventually recognize the company's actual worth. In other words, value investors seek to buy low, sell high. Warren Buffett is the most recognizable value investor practicing today.
Value stocks usually display these characteristics:
Typical value stocks include banks, insurance companies, conglomerates, utilities, industrials, and REITs.
Growth investors are a different breed. Their goal is to profit from the capital appreciation of stocks by investing in companies with a high potential for earnings and revenue growth that is expected to outpace the overall market. These companies typically reinvest their profits back into the business to fund expansion rather than paying dividends. Growth investors expect their share prices will rise substantially as the companies achieve their growth potential.
The main characteristics of growth stocks are:
Technology stocks are far and away the leading sector when it comes to selecting growth securities. These include companies involved with artificial intelligence, semiconductors, software, and cloud computing. Another popular sector is healthcare.
Cathie Wood, founder of ARK Invest, is one of the top growth investors in business today.
So, which is the most rewarding over the long term, value or growth? This may come as a surprise, but in terms of the TSX, the winner is value.
I compared the performance of the iShares Canadian Value Index ETF (TSX: XCV) with that of the iShares Canadian Growth Index ETF (TSX: XCG). Both have the same MER of 0.55%. Both were launched on Nov. 6, 2006, so we have 19 years of data with which to work. No matter what time frame we look at, value investors are doing better.
Since inception, the value ETF shows an average annual compound rate of return of 8.28% (to Sept. 30). The growth fund has averaged 7.56% a year. The five-year average annual compound rate of return for XCG is 12.01%, while XCV has gained 21.37%. Year-to-date, as of Oct. 16, the value fund has added 24.93%, while the growth fund sits at 17.64%.
Value fund investors are also receiving more money in distributions. Over the past 12 months, XCV has paid out quarterly distributions totalling $1.46 per unit. XCG distributed just over $0.28 in the same period.
Looking at their portfolios, XCV focuses on the big banks (RBC is the largest single holding) and energy stocks like Suncor. XCG favours tech companies such as Shopify and Constellation Software, railroads, and gold miners.
Now here is the kicker. The growth fund has $142 million in assets under management (AUM). The value fund has $91.8 million, or about one-third less. Clearly, we’re stuck on the idea that growth means more profits. That’s not the case with the TSX. Perhaps it’s time to shift gears.
One final point. This analysis is based on the TSX. The U.S. market is a different story. Apart from Shopify, Canada does not have any of the high-flying tech stocks that dominate Nasdaq and make up about one-third of the market cap of the S&P 500. They have propelled the U.S. equivalent of XCG to an average annual gain of 8.57% since its launch in May 2000 compared with an average annual return of 7.31% for its value-based equivalent.
Gordon Pape is one of Canada’s best-known personal finance commentators and investment experts. He is the publisher of The Internet Wealth Builder and The Income Investor newsletters, which are available through the Building Wealth website.
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Notes and Disclaimer
Content © 2025 by Gordon Pape Enterprises. All rights reserved. Reprinted with permission. The foregoing is for general information purposes only and is the opinion of the writer. Securities mentioned carry risk of loss, and no guarantee of performance is made or implied. This information is not intended to provide specific personalized advice including, without limitation, investment, financial, legal, accounting, or tax advice. Always seek advice from your own financial advisor before making investment decisions.
Image: iStock.com/Lacheev
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